Before I started any work I looked at many different logo's related to deafness whether that be deaf societies or sign language schools. I did this to gain a wider understanding of what is already out there and what is missing in the market. Their is no point in creating something that already exists. It's good to be different and out of the box.
This week was all about launching our brief for the first semester. To do this, we had the clients visit to give us a more in-depth look at when they do and represent. This gave us all a better understanding of what type of company we are designing for. The client who came in were for the 'Bolton Deaf Society' & 'Trojan Utilities'.
For our brief we were asked to design 3 things. A logo, a timeline for their centre & a third item that had to be decided by us individually that we could contribute to the society, e.g a letterhead or business card. The brief said the following: DESIGN REQUIREMENTS • Logo/ Brand design plus associated brand guidelines. • Historic Timeline Info graphic. • 1 additional piece of design ephemera KEY DATES: Brief Launch: 23rd September 2014 Tutorial and Formative Feedback: 14th October 2014 Initial Client Presentation: 4th November 2014 Client Formative Feedback: 11th November Hand in: 9th December 4.30pm Formal Client Presentation: 13th December |