'The 1970s saw the first signs of revolution in urban signage. The Society for Environmental Graphic Design was founded, and designers began to study how to best orient and guide the public through spaces. The work was prompted in part by America’s great urban thinkers, who argued that buildings shouldn’t be designed to fulfil the ambitious visions of architects, but with simple humans in mind. The field earned a name: “wayfinding”. Today, wayfinding has come into its own, and new airports, train stations and shopping complexes are routinely designed and built with good wayfinding in mind.'
Source:http://www.wearemsd.com/blog/a-brief-history-of-wayfinding
Source:http://www.wearemsd.com/blog/a-brief-history-of-wayfinding